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The scientist's guide to writing successful grant applications

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18 Innovation In this section, you can write about what sets your project apart and what positive impact will it have. What new idea, approach, methodology, instrumentation, or intervention will you use or develop? What is the advantage of your approach over the current state of the art? How will your proposed research shi current thinking, methods, or clinical approaches? Approach This is where to describe the overall strategy, experimental design, methods of generating and analyzing data, and how results will be interpreted. Include potential pitfalls, alternative approaches, and anticipated measures of success. Quick writing tips • Be clear about what is novel and what is simply strengthening what is known • Make it a joy to read — you want reviewers to become your advocates • Use diagrams and figures where appropriate — this can be helpful to illustrate your point • Be realistic and don't try to be overly ambitious. A small focused project is generally better received than a diffuse, multifaceted project. • Critically evaluate existing studies. Link your project to the missing aspects of previous research. • Remember that reviewers may have contributed significantly to the field so acknowledge them, even if there are discrepancies between your theory and theirs

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